The EMC Academy’s programme is a selective, individually tailored advanced executive education programme, accepting no more than 30 participants for each year’s Master Class.
The programme is set up to equip participants with the skills needed to create, develop, pitch, package, finance, produce, broadcast, distribute and protect their entertainment properties. Essential areas covered include: creative development, design thinking, pitching psychology, casting decisions, talent management, production management, broadcast scheduling, connected media, branded entertainment, financing strategy, marketing strategy, distribution strategy, format economics, contract negotiation, entertainment law, creative leadership and new media entrepreneurship.